Privacy Policy

Your Security Is Important to Us

How We Protect Your Personal Information
At DNA Behavior International ("the Company"), the privacy and security of our client's personal information are very important to us. While providing clients with all the benefits of our online assessments and education services, we maintain tight control of overall financial and personal information. Our commitment to security and privacy is backed by data encryption, login and password authentication, and network integrity technologies.
As a client of the Company, you can rest assured that your personal information will be preserved in confidence. The Company adheres to the stringent confidentiality requirements of the National Privacy Protection regulations, which prohibit the disclosure of confidential client information without the client's specific consent. Furthermore, this Privacy Policy adheres to the guidelines set out by the TRUSTe consortium.
What We Collect
The Company collects information during the assessment process. The mandatory personally identifiable information includes first name, surname, and email address. The Company will only use your personal information internally to process, respond to your requests, and communicate with you.
Employees and contractors of the Company are bound by strict confidentiality agreements, and any misuse of client information will be grounds for disciplinary action up to and including termination. Furthermore, client information is made available to employees only on a need-to-know basis.
In addition to the mandatory personally identifiable information, you may elect to share additional information such as phone numbers or postal addresses to assist The Company in behavioral research. Electing to participate in behavioral research is optional, and participation in such studies is entirely at your discretion.
How Your Information is Used and Stored
The DNA Behavior Discovery Administration System serves the sole purpose of better understanding an individual's behaviors. We collect responses to DNA Discovery Processes to better understand what motivations drive the decisions you make in areas of your day-to-day life. Upon the completion of any DNA discovery process, we will store your responses as well as your contact information (name and email) in our database for the purposes of identifying these records as yours. In addition, we may also collect demographic information such as language and country of residence to customize the DNA Behavior Discovery experience for you. Data stored on is encrypted. All connections to are encrypted through 256-bit encryption.
We gather your responses and translate them into key behavioral insights. The key behavioral insights we produce vary by application. Typically, the key behavioral insights are produced to allow a business the ability to customize the experience for you and cater a service delivery to your needs.
Disclosure to Third Parties
The Company will not disclose any personal information about you to third parties without your consent or unless compelled to do so by law.
Rights to Your Own Information
You may at any time request from the Company a copy of your personal information that has been obtained through this site. The Company will provide it to you and correct any errors advised by you.
What We Store
The Company will maintain your personal information and assessment data for validation and research purposes. Where your personal assessment data is used for these purposes, it will be not identifiable to you, i.e., your name will be "blinded," and the data aggregated and assessed with all other user data.
Use of Cookies
We use cookies to personalize web content and ads, provide social media features, and analyze our traffic. We also share anonymized information about your use of our site with our social media, advertising and analytics partners, who may combine it with other information that you've provided to them or that they've collected from your use of their services. You consent to our cookies if you continue to use our website.

What are cookies used for?

Category of Use Description
If you're signed into The Company's systems, cookies help us show you the right information and personalize your experience.
We use cookies to enable and support our security features and to help us detect malicious activity and violations of our Master Services Agreement.
Preferences, Features and Services
Cookies can tell us which language you prefer and what your communications preferences are. They can help you fill out forms on The Company's site more easily. They also provide you with features, insights, and customized content in conjunction with our plugins.
We may use cookies to show you relevant advertising both on and off The Company's site. We may also work with a partner to show you an ad on or off of The Company's sites, such as after you've visited a partner's site or application.
Performance, Analytics and Research
Cookies help us learn how well our site and plugins perform in different locations. We also use cookies to understand, improve, and research products, features, and services.
External Links and Embedded Content
The website may provide links to other sites. This Policy Statement does not apply to these linked sites. The Company recommends that you read the posted privacy statement whenever interacting with any website.
Updates and Inquiries
The accuracy of a client's personal information is important to the Company. If you are a client and wish to update your personal information or have your personal information disposed of, please send an email to:
The Company will notify you of any updates to this Privacy Policy.
Photo Release
The Company has permission to use my likeness in a photograph, video, or other digital media ("photo") taken at any of their events in all its publications, including web-based publications, without payment or other consideration.
I understand and agree that all photos will become the property of The Company and will not be returned.
I hereby irrevocably authorize the Company to edit, alter, copy, exhibit, publish, or distribute these photos for any lawful purpose. In addition, I waive any right to inspect or approve the finished product wherein my likeness appears. Additionally, I waive any right to royalties or other compensation arising or related to the use of the photo.
Hold Harmless Agreement
I hereby hold harmless, release, and forever discharge the Company from all claims, demands, and causes of action which I, my heirs, representatives, executors, administrators, or any other persons acting on my behalf or on behalf of my estate have or may have by reason of this authorization.

Country and Region-specific Policies:

Australian Residents 

European Union Residents