Connected Apps

Transform Your Workflow With DNA Behavior's API and Integrated Apps

At DNA Behavior, it's not just personality traits that we measure. We have a full array of insights, touching on how individuals work, live, communicate, make decisions, and even relate to money. This bundle of information can serve as a transformative tool when it comes to human interactions. When integrated into your workflow, this wealth of behavioral insights can dramatically reshape how your business operates. From customer interactions to team dynamics, knowing more about the people involved turns every action or interaction into an opportunity for success.

DNA API: A Custom Solution for Your Unique Needs

If you have a development team and you're interested in tailoring your apps to work seamlessly with DNA Behavior, our API is for you. Leverage our REST API to have full control over your data from any app you choose. This level of customization isn't included in the standard subscription, but if your business wants to tap into the full power of behavior and money insights, this is the solution you need. 

Schedule an API Demo

Google Sheets

Integrate DNA Behavior's insights into Google Sheets to power your Google App with rich behavioral data, automating the creation of Google Docs, and Google Sheets and powering deep analytics.

• Add Participants to Sheet: Import behavioral data as new rows into your existing Google Sheet

Hubspot

Integrate DNA Behavior's insights into Hubspot to supercharge your CRM with rich behavioral data, making customer segmentation and outreach more personalized and effective.

• Create Contacts: Import behavioral data to create richer, more complete profiles in Hubspot.
• Update Contacts: Keep your Hubspot records up to date with the latest insights from DNA Behavior.

Mailchimp

With DNA Behavior's unique data points on behavior and money, you can craft Mailchimp campaigns that resonate on a deeper level, turning subscribers into loyal customers.

• Add/Update Subscribers: Enhance your digital marketing by integrating rich behavior and money insights directly into Mailchimp.

Redtail CRM

Incorporate DNA Behavior's comprehensive insights into Redtail CRM to not only manage contacts but also to understand their behavioral nuances, making relationship-building a breeze.

• Create Contacts: Load new contacts in Redtail CRM with a wealth of DNA Behavior data.
• Update Contacts: Never miss an update by syncing your Redtail CRM records with real-time behavioral data.

Salesforce

By merging DNA Behavior's actionable insights into Salesforce, you can tailor your sales, marketing, and service approaches using Salesforce's powerful enterprise cloud architecture.

• Create Contacts: Kick off new relationships the right way by importing DNA Behavior insights into Salesforce.
• Create Leads: Qualify and segment your leads better with enriched data.
• Update Contacts: Maintain updated Salesforce contact information with continuous data from DNA Behavior.
• Update Leads: Make lead nurturing more effective by refreshing Salesforce leads with the latest insights.

Wealthbox CRM

Integrate DNA Behavior's data into Wealthbox to revolutionize your workflow. Know how your contacts make decisions and relate to money, empowering you to kick-start effective workflows.

• Create Contacts: Create contacts in Wealthbox with ease, fueled by DNA Behavior data.
• Start Workflows: Initiate processes in Wealthbox directly from the DNA Web App, making your operations more fluid and efficient.

Wealthscape^SM

Connect your DNA Behavior account with your Fidelity Wealthscape account. With this connection, you can originate from your Wealthscape account and effortlessly transition to your DNA Behavior account without re-entering login credentials.