| Basic | Advanced | Enterprise | |
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| Pricing |
$ 90 $ 990 per licensed user |
$ 180 $ 1,980 per licensed user |
$ 225 $ 2,480 per licensed user |
| Package Details: | |||
| Description | |||
| Participants Included | |||
| Additional Team Members The first 25 team members are included. |
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Business DNA Pricing
Compare Packages
One Configurable Platform. 3 Options.
Implement behavioral science into your organization with 3 scalable options depending on your need for insights, customization features, and role-based access.
There are two ways to Get Started for Free. But, if you already know what you need, select the appropriate subscription trial below.
Explore "Business DNA" Package Options
Billed Monthly
Billed Annually
| Basic | Advanced | Enterprise | |
|---|---|---|---|
| Basic Business Insights | |||
| Unique Style Each individual is assigned and grouped by one of the ten unique styles. |
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| Work Talent 5-scores The five most popular insights for Work Talents are Results vs. Relationships, Daring vs. Careful, Abstract vs Concrete, Systematic vs. Flexible, and Promoting vs. Operating. |
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| Career Insights Insights for hiring, placement, and role fit |
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| Compare Two People Side-by-side staff or client comparisons with available insights |
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| Style Match Identify the percentage of similarity or difference between any two people. |
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| Premium Business Insights | |||
| 8 Factor T-scores | |||
| 24 Sub-factors T-scores | |||
| 2 Strongest Factors | |||
| 12 Workplace Insights 12 insights based on population percentage showing how individuals approach work. |
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| Strengths | |||
| Struggles | |||
| Communication Inspired by Communication DNA, you'll get the keys to creating the perfect environment when communicating with someone else. |
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| Team Reporting This is a comprehensive behavioral report customized for your firm available for 3+ participants. |
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| Factor and Subfactor Report This is an in-depth 6-page PDF report highlighting the 32 Natural Behavior Factor and Subfactor scores which is available for download via the web app. |
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| Financial Behavior Insights | |||
| Financial Behavior Insights - Basic Basic Financial Behavior Insights allow you to see the money insights for team members. |
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| Financial Behavior Insights - Premium The full library of Financial Behavior Insights allows you to facilitate powerful money conversations with your staff. |
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| System Features | |||
| Interactive Account Dashboard | |||
| Full-screen Presenter Mode | |||
| Email Alerts | |||
| Automated Reminder Emails | |||
| Client and Staff Insights | |||
| Configurable Self Registration | |||
| Tags | Unlimited |
Unlimited |
Unlimited |
| Basic Filtering Filter clients and staff by Tag, Completion Status, and Unique Style. |
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| Advanced Filtering Filter clients and staff by Factor and Sub-factor T-score. |
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| White Label System With Your Logo | |||
| Customize Account Color Scheme | |||
| Dark Mode | |||
| Add Divisions (Omni-channel Access) | |||
| Customize Report Names Customize the PDF report covers on the Comparison Report, Team Report, Work Talent Report, and Financial Behavior Report. |
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| Security, Legal and Compliance | |||
| Customize Legal Disclosure You can add a custom legal disclosure on the participant experience. |
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| Number of Devices Per User For security purposes, we will limit the number of devices that can access your account. |
5 |
5 |
5 |
| Compliance Reviews Have the DNA team collaborate with your team for compliance and security reviews. |
If account subscription exceeds $1,000 per month. |
If account subscription exceeds $1,000 per month. |
If account subscription exceeds $1,000 per month. |
All Purchases Backed by Our
Frequently Asked Questions
You have questions. We have answers. Explore the most popular subscription FAQs here or explore our full Knowledge Base if you have something more specific on your mind.
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Can I upgrade my subscription at any time?
Yes, you can upgrade anytime inside your own account. Learn more.
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Is a credit card required for a 14-day trial?
There is no obligation and no credit card required in the 14-day trial. You can cancel at any time.
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Is payment via ACH or invoice available?
Yes. We can generate an invoice or arrange for you to pay via ACH or wire transfer. You can submit a request here.
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Can I have multiple accounts and split up access by division or office?
Yes. With the Enterprise package, we can separate teams into accounts, allowing the headquarters account to have access to all of the data.
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How do I learn the insights?
We have digitized all of our training content into a searchable library. It's available to the public here. Additionally, we have online and in-person training opportunities.
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Are there volume-based enterprise discounts?
Yes, DNA Behavior has many enterprise and organizational relationships. Reach out to a DNA Expert for more information.
More Questions?
Do not hesitate to get in touch. Schedule a call with our product experts.
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