Enterprise Behavioral Data Analytics
Reveal how leads, clients, and employees approach work, relationships, decisions, and finances. Effortlessly quantify how behavior drives performance in every layer of your business.
For Business Leaders
Form a Team That Connects
Insights to align teams, improve decisions, and enhance engagement.
For Relationship Managers
Tailor Your Client Approach
Tools to personalize client communication and deepen relationships.
For Developers & IT Professionals
Plug in the "Behavior Chip"
API access for integrating behavioral insights into custom solutions.
Elevate Business Experiences Effortlessly
Explore How to Align Your Team
Find a Solution That Works for You
Explore Platform Packages
Behavioral Data Can Predict Future Profits
With the help of Pegasus Ratings and DNA Behavior Digital Scan (a proprietary AI tool), nearly 5,000 S&P 500 executives were analyzed to identify behavioral traits linked to higher valuations and profitability.
Key findings:
- Leaders with specific behavioral profiles are driving higher valuations and future financial success.
- The core financial behaviors that should be strengthened to drive higher profits.
- The correlation between leadership financial behavior and increased company valuation.
Download the Pegasus Ratings Report to discover the financial value-creation capability of every public and private leadership team.
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Get the Full Pegasus Ratings Report
Create a Dynamic People Culture
Based on more than 40 years of hands-on human behavioral research and data, Chairman and Founder Hugh Massie reveals his personal stories on how he's successfully helped organizations manage human differences.
Read the Award-winning Book by Hugh Massie, available on Amazon.
Hyper-Personalize Your Business
Book a curated demo with a white-labeled account customized to your company’s branding. Explore how DNA Behavior can reveal how your leads, clients, and employees approach work, life, and business.