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Leverage Our Technology

Our purpose-driven software and behavioral experts work together to best meet your business needs.

Insights We Provide

Our app lets you toggle between insights most relevant to the employee or client experience.


Key behavioral insights can be integrated into your favorite web tools and custom applications.

Build Your Behavioral Expertise

Our behavioral experts can help you get the most out of our technology through training programs, customized workshops, webinars, and more.

Additional Resources

Reinforce your understanding of how behavioral technology can create a life-changing shift in the way people think, make decisions, run their businesses, and relate to others.

Our Business & People

Get a little background on our business and take a peek at the behavioral style reports of our team members!

The Science

Learn how we use the forced-choice scoring methodology to accurately predict natural behavior.

Let's Start the Conversation

Got questions? We're available by phone, email, or chat to discuss any of our behavioral solutions.

DNA Consultant

Get Our Full Suite of Behavior Tools


Behavior and Money Insights

Our cloud-based app reveals inherent behavior styles as well as money attitudes. No other tool addresses the money aspect of human behavior. This combined information gives business coaches and consultants an incredible advantage when helping their clients.


Elevate Your Practice With Insights

Key Features

  • Behavior and Money Insights in One Platform
  • Optimized for Coaches and Consultants
  • Fixed-price Subscription to the Entire Suite of Behavioral Tools
  • Custom Reports Curated for Your Own Audience
  • White-label System Ready for Your Logo and Branding Colors
  • Smart Tagging and Labeling to Categorize People
  • Affiliate Partnership Program to Earn Affiliate Revenue
  • Modern, Easy-to-Use Interface
  • Customizable Dashboard


View Insight Package Pricing

Solutions_Key Features_Desktop and Mobile

Why Wait to Energize Your Practice?

If you’ve seen a demo of our tools in our original app, you’ll be excited to see the significant enhancements we’ve made. When you register for an account, you’ll have access to built-in case studies to use as a starting point in building your own customized experience. The colorful new modern interface makes it incredibly simple to use. You’ll find tools to label and categorize people according to how you met, where they work, etc. With just a few clicks, you can create colorful charts and comparison reports. The user-friendly dashboard puts shareable insights at your fingertips.

*You can start your 14-day, no obligation trial today!

Get the Offer

DNA Consultant_Color Changing Dashboard


Our ultimate mission is to empower people with self-awareness. We regularly present webinars that delve deep into behavior topics. Our Webinars page is the place to register for an upcoming webinar or view those that we’ve done in the past.



Talk to Us

Sometimes the easiest way to find out if a product is for you is to speak directly with someone. Whether you’d like to schedule a personalized tour of the app, or you want to discuss your unique business needs, giving us a call is a great place to start.

Schedule a Call


Download Articles and White Papers

Our collection of writing on behavior and money energy topics is extensive. Information on key topics has been curated and saved to PDF format for your convenience. The following four topics may be of particular interest to business coaches and consultants, but all articles and white papers listed on our website are free to download.

Organizational Culture
Scientific Validation
Building a Client-Centered Business
Mastering Entrepreneurial Talents

Access Articles and White Papers


What Behaviorally Smart Business Leaders Are Saying

Testimonials - Kenyatta Turner
“If I had had this, if I had known, how different would my life be! I use behavioral superpowers in my classes, mentorships, masterminds, and pretty much all aspects of my life. Everything starts with the behavioral superpowers because without that, we don’t know who we are dealing with. But with that, I can help and coach people to uncover their superpower.”
Kenyatta Turner
Founder & CEO, Freedom Empire Consulting

Learn More

If you want to gain a more in-depth understanding of any topic covered on our website, be sure to visit our Resources page. There, you’ll also find an assortment of other useful material, including our Knowledge Base and Client Stories.

Try Before You Buy!

No credit card. No obligation. No pressure.

The best way to understand the value of our solutions is to try the DNA Natural Behavior Discovery Process for yourself. If you like what you see, you can extend your personal discovery to a free 14-day subscription trial for your business.

What are you waiting for?

Get Started for Free