Psychometric Assessment, Know Your Customer, Online Behavioral Discovery, Personality Profiling, Behavioral Marketing, Communication Style, Customer Engagement, Employee Engagement, Human Capital Management, Business Performance Improvement, Employee-Customer Matching, Customer Buying Behavior
DNA Behavior International was established in 1999 to lead the behavioral awareness revolution worldwide in business for unlocking human potential. Our belief is that “Behavior Drives Performance™”.
We help build behaviorally smart businesses to increase competitive advantage using the most reliable psychometric assessment systems on cutting edge technology platforms. Our customer centered human behavior solutions are delivered in the areas of customer experience, human capital and financial behavior management.
Independent research shows human behavioral issues hidden deep below the surface are closely connected to 87% of business performance challenges which are quantifiable in terms of lost revenues and productivity. Our DNA Behavior solutions equip business leaders and their teams to navigate the human differences in their business by discovering and aligning the different communication styles, behaviors and solution preferences of their diverse employees and customers.
The uniqueness of our “understanding people before numbers” approach is to help businesses build a corporate memory bank of independently validated DNA behavioral data for matching employees to customers and solutions offered on a continuous basis. We are an industry-recognized worldwide leader and pioneer in:
The DNA Corporate Memory Bank enables validated behavioral intelligence to be operationalized at the fingertips of every person in the business on a real time basis to deepen engagement in every human interaction and to enhance business performance.
Who We Serve
DNA Behavior News & Research
- The Importance of People Centered Leadership in the Financial Industry
- Leverage Technology to Grow Behaviorally Smart Advisors
- What Do Clients Want From Their Advisor?
- What is the Key to Effectively Managing Personal Finances?
- Are You Skating on Thin Ice?
- CRM: Customer Relationship Management or Compliance Regulatory Machine?
- The Life Experience I want to Create
Why DNA Behavior?